{"id":22306,"date":"2026-01-26T10:20:13","date_gmt":"2026-01-26T08:20:13","guid":{"rendered":"https:\/\/turunmusiikkijuhlat.fi\/?p=22306"},"modified":"2026-01-26T10:27:18","modified_gmt":"2026-01-26T08:27:18","slug":"heli-koskinen-kommunikationsexpert-inom-kultursektorn-ar-ny-forsaljnings-och-marknadsforingschef-for-abo-musikfestspel","status":"publish","type":"post","link":"https:\/\/turunmusiikkijuhlat.fi\/sv\/heli-koskinen-kommunikationsexpert-inom-kultursektorn-ar-ny-forsaljnings-och-marknadsforingschef-for-abo-musikfestspel","title":{"rendered":"Heli Koskinen, kommunikationsexpert inom kultursektorn, \u00e4r ny f\u00f6rs\u00e4ljnings- och marknadsf\u00f6ringschef f\u00f6r \u00c5bo musikfestspel"},"content":{"rendered":"[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; row_position_desktop=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; flex_gap_desktop=&#8221;10px&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_custom_heading text=&#8221;HELI KOSKINEN, KOMMUNIKATIONSEXPERT INOM KULTURSEKTORN, \u00c4R NY F\u00d6RS\u00c4LJNINGS- OCH MARKNADSF\u00d6RINGSCHEF F\u00d6R \u00c5BO MUSIKFESTSPEL&#8221; font_container=&#8221;tag:h3|text_align:left|color:%23bc9634&#8243; use_theme_fonts=&#8221;yes&#8221; css=&#8221;&#8221;][vc_custom_heading text=&#8221;26.01.2026&#8243; font_container=&#8221;tag:h4|text_align:left|color:%231e4855&#8243; use_theme_fonts=&#8221;yes&#8221; css=&#8221;&#8221;][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;30&#8243;][image_with_animation image_url=&#8221;22309&#8243; image_size=&#8221;full&#8221; max_width=&#8221;100%&#8221; max_width_mobile=&#8221;default&#8221; animation_type=&#8221;entrance&#8221; animation=&#8221;None&#8221; animation_movement_type=&#8221;transform_y&#8221; hover_animation=&#8221;none&#8221; alignment=&#8221;&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; image_loading=&#8221;default&#8221;][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]Bild: Mike Valtonen[\/vc_column_text][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]<strong>Koskinen tilltr\u00e4der sin nya tj\u00e4nst den 2 februari. Innan \u00c5bo musikfestspel har Koskinen arbetat f\u00f6r organisationer som Finlands konservatorief\u00f6rbund, \u00c5bo stads spetsprojektet f\u00f6r kultur och Teosto.<\/strong>[\/vc_column_text][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]Stiftelsen f\u00f6r \u00c5bo musikfestpel har utsett <strong>Heli Koskinen<\/strong>, filosofie magister och musikpedagog, till ny f\u00f6rs\u00e4ljnings- och marknadsf\u00f6ringschef. Koskinen kommer att ansvara f\u00f6r f\u00f6rs\u00e4ljning, marknadsf\u00f6ring och kommunikation f\u00f6r \u00c5bo musikfestspel, en klassisk musikfestival som anordnas av stiftelsen, samt f\u00f6r relaterad verksamhet. Koskinen kommer fr\u00e5n Finlands konservatorief\u00f6rbund, d\u00e4r hon samordnade projektet <em>Framtidss\u00e4ker kultur inom utbildningsinstitutioner<\/em>. Innan hon b\u00f6rjade p\u00e5 Finlands konservatorief\u00f6rbund arbetade Koskinen som projektkoordinator f\u00f6r \u00c5bo stads <em>Creative Circular Cities<\/em>-projekt inom spetsprojektet f\u00f6r kultur.<\/p>\n<p>Koskinen har l\u00e5ng erfarenhet av kommunikation, marknadsf\u00f6ring och projektkoordinering inom b\u00e5de kultur- och evenemangssektorn och detaljhandeln. Koskinen har ocks\u00e5 arbetat som kommunikationskonsult f\u00f6r olika kommunikationsbyr\u00e5er. \u00c5bo musikfestspel \u00e4r Koskinens intr\u00e4de i festivalmarknadsf\u00f6ringens, -kommunikationens och -f\u00f6rs\u00e4ljningens v\u00e4rld. Koskinens m\u00e5l \u00e4r att \u00f6ka k\u00e4nnedomen om \u00c5bo musikfestspel bland b\u00e5de lokalbefolkningen och turister.<\/p>\n<p><em>\u201dJag \u00e4r glad \u00f6ver m\u00f6jligheten att utveckla f\u00f6rs\u00e4ljningen och synligheten f\u00f6r \u00c5bo musikfestspel som en del av festivalens fram\u00e5tblickande ledningsgrupp. \u00c5bo musikfestspel \u00e4r en traditionell men dj\u00e4rvt innovativ festival som kombinerar h\u00f6g konstn\u00e4rlig kvalitet med nya \u00f6ppningar. Som f\u00f6rs\u00e4ljnings- och marknadsf\u00f6ringschef vill jag tillf\u00f6ra en stark f\u00f6rst\u00e5else f\u00f6r publiken, narrativt t\u00e4nkande och datadrivna metoder till mitt arbete. Mitt m\u00e5l \u00e4r att fler och fler \u00e5bobor och bes\u00f6kare ska uppt\u00e4cka de unika upplevelser som festivalen erbjuder\u201d,<\/em> kommenterar Koskinen.<\/p>\n<p>\u00c5rets \u00c5bo musikfestspel h\u00e5lls fr\u00e5n och med den 1 augusti. Det fullst\u00e4ndiga programmet publiceras under vintern 2026. Kolla in programmet p\u00e5 tmj.fi.[\/vc_column_text][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;30&#8243;][vc_custom_heading text=&#8221;Ytterligare information och intervjuf\u00f6rfr\u00e5gningar&#8221; font_container=&#8221;tag:h4|text_align:left&#8221; css=&#8221;&#8221;][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]<strong>Jussi Merikanto<\/strong>, vd, Stiftelsen f\u00f6r \u00c5bo musikfestspel<br \/>\njussi.merikanto@tmj.fi \/ +358 (0)40\u00a0595 0871<\/p>\n<p><strong>Heli Koskinen<\/strong>, f\u00f6rs\u00e4ljings- och marknadsf\u00f6ringschef (fr.o.m. 2.2), Stiftelsen f\u00f6r \u00c5bo musikfestspel<br \/>\nheli.koskinen@tmj.fi \/ +358 (0)40\u00a0820 3205[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; 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marknadsf\u00f6ringschef f\u00f6r \u00c5bo musikfestspel | Turun musiikkijuhlat<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/turunmusiikkijuhlat.fi\/sv\/heli-koskinen-kommunikationsexpert-inom-kultursektorn-ar-ny-forsaljnings-och-marknadsforingschef-for-abo-musikfestspel\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Heli Koskinen, kommunikationsexpert inom kultursektorn, \u00e4r ny f\u00f6rs\u00e4ljnings- och marknadsf\u00f6ringschef f\u00f6r \u00c5bo musikfestspel | Turun musiikkijuhlat\" \/>\n<meta property=\"og:description\" content=\"[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; 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