{"id":8435,"date":"2022-07-21T12:27:55","date_gmt":"2022-07-21T09:27:55","guid":{"rendered":"https:\/\/turunmusiikkijuhlat.fi\/turun-musiikkijuhlat-mukana-shift-business-festivalilla"},"modified":"2022-07-21T12:32:06","modified_gmt":"2022-07-21T09:32:06","slug":"turun-musiikkijuhlat-mukana-shift-business-festivalilla","status":"publish","type":"post","link":"https:\/\/turunmusiikkijuhlat.fi\/en\/turun-musiikkijuhlat-mukana-shift-business-festivalilla","title":{"rendered":"Turku Music Festival goes SHIFT Business Festival"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”8429″ image_size=”full” animation_type=”entrance” animation=”None” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][vc_column_text]The SHIFT Business Festival will occupy Kakolanm\u00e4ki in Turku on 24\u201325 August 2022. This coincides with the Turku Music Festival, whose dates are 15\u201328 August 2022. Both are old-established events in the Turku region and have now entered into cooperation, and as a result the Turku Music Festival is bringing the Ilkka Arola Sound Tagine Duo to perform at the opening of SHIFT.<\/strong>[\/vc_column_text][vc_custom_heading text=”Cross-sectoral cooperation is fuel for innovation” font_container=”tag:h4|text_align:left”][vc_column_text]The Turku Music Festival and the SHIFT Business Festival share a broad value base, including internationalisation, pioneering and strong collaborative relationships. This year, the Turku Music Festival and SHIFT decided to join forces, and as a result the Turku Music Festival is bringing the Ilkka Arola Sound Tagine Duo to perform at the opening of SHIFT.<\/p>\n

\u201cThroughout the pandemic, we\u2019ve been thinking about innovations, new partnerships and new products. Engaging with a local business festival is an obvious way of expanding our field of cooperation and to reach out to new audiences. These two events share the same goals: to make Turku an interesting focus for ideas and creativity with impacts beyond the borders of Finland. We wish SHIFT every success and definitely wish to work further with them in the future,\u201d says Liisa Ketom\u00e4ki, <\/strong>Managing Director of the Turku Music Festival Foundation.<\/p>\n

The SHIFT Business Festival brings together growth-oriented enterprises to look to the future. SHIFT offers visions, networks and tools for enterprises aiming for the cutting edge. This year, the two main themes at SHIFT are leadership in a digitalised world on the one hand and climate change and technology on the other. The rapid changes that the world has experienced in the past few years have increased the importance of leadership and change management.<\/p>\n

\u201cCross-sectoral cooperation is fuel for innovation. It is because of this that a high-quality arts programme forms an important part of SHIFT and of the visitor experience. It is particularly brilliant to be working with a local, internationally renowned music event,\u201d says Jutta Ruusunen, <\/strong>Managing Director of the SHIFT Business Festival.<\/p><\/blockquote>\n[\/vc_column_text][vc_custom_heading text=”Irresistible groove at the SHIFT Business Festival opening” font_container=”tag:h4|text_align:left”][vc_column_text]\u201cCollaborative projects like this are hugely important for operators in our sector and in our region. The SHIFT Business Festival is a pioneer in its field, just like the Turku Music Festival. The Ilkka Arola Sound Tagine Duo illustrates our pioneering profile with their imaginative, unusual and compelling music,\u201d says Eveliina Salminen, <\/strong>Sales and Marketing Manager at the Turku Music Festival.<\/p>\n

The Ilkka Arola Sound Tagine play music full of feeling and irresistible groove. Ilkka Arola draws on his imagination and the fascinating sounds of the world to create powerfully visual music that transports the listener to a voyage of discovery. On their most recent album Blue & Golden <\/em>(Flame Jazz Records 2022), the Ilkka Arola Sound Tagine continue to revel in the sound of traditional acoustic instruments but also throw in electronic sounds from Turkish psychedelic and dance music of the Middle East.<\/p>\n

The opening of the SHIFT Business Festival will be held on 24 August 2022 from 10.30. The Ilkka Arola Sound Tagine Duo will perform on the main stage after Jutta Ruusunen\u2019s opening remarks.<\/p>\n

Further information:<\/p>\n

Requests for interviews:<\/p>\n

Liisa Ketom\u00e4ki, Managing Director
\nTurku Music Festival
\n+358 40 7406200
\nliisa.ketomaki@tmj.fi<\/a><\/p>\n

Eveliina Salminen, Sales and Marketing Manager
\nTurku Music Festival
\n+358 40 5245531
\neveliina.salminen@tmj.fi<\/a><\/p>\n

Jutta Ruusunen, Managing Director
\nSHIFT Business Festival
\n+358 45 6363842
\njutta@theshift.fi<\/a>[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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